White Label DSP for Programmatic Advertising

A ready-to-use RTB technology designed for those who aspire to create their own demand-side platform and buy traffic without paying the middlemen

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  • Build your own DSP in a day
  • Start buying users, not installs
  • Save on platform development
  • Unite all your media buying
    in one place
  • Avoid paying third-party
    ad networks

What is in the box?

The Epom White-Label DSP Solution ensures simple, data-driven and cost-effective media buying with your own DSP

Ad Agencies

Unite all your media buying activities in one place

With our solution, you are able to manage all your media buying activities within a single account. Hence, you need only one pair of hands to handle and optimize a dozen ad campaigns at a time

Save on development with our ready-to-use technology

Avoid investing thousands of dollars into development. Take our White-label solution, build your own DSP, configure it to your company's identity, customize your emails and the views — YOU are now the owner of our technology

Make a smooth shift to programmatic media buying

Even if you are new to programmatic, with our solution you will easily create, white label and buy traffic with your own DSP. Wish at seamless integration, 30-second setup and ongoing automated optimization — programmatic has never been more effective and simple

Avoid paying middleman

Save anywhere from 10% to 30% of your total media buying purchases. When you possess the Epom DSP technology, you no longer need any third-party companies as you buy your traffic directly from your publishers

Drive external traffic

Epom is an advertising ecosystem. When using our White-Label solution, you are welcome to connect the Epom Ad Exchange to set up direct connections with major SSPs with just a few clicks

Buy users, not installs

When you combine the impression-level data coming from our bidstream with your own data, you define the users to target or to exclude from your ad campaigns. You'll discover mobile apps that gather your audience, increase your I2C rate and more

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Ad Networks

A smooth shift to programmatic advertising

Tags are nice, but their time has come and gone. Enhance your business with your own DSP — and discover the real power (and money) lying in programmatic. Seamless integration, 30-seconds setup, and ongoing automated optimization — online advertising has never been so cost-effective and easy

Save on development with our ready-to-use technology

Use our ready-to-go technology for building a profitable RTB ad network. Create your own DSP in as little as a day, customize it from top to bottom, and create self-serve accounts for your unlimited demand partners

Get guaranteed fees from your demand partners

Before selling your inventory, you set a markup for charging your demand partners. Whether it's 10% or 30% — you decide. Our platform guarantees that you get exactly what you request as your ad network fee

Drive external traffic

If you are only just starting to operate as an ad network and don't have much traffic in your pool, we are here to help. In just a few clicks, you may connect your DSP to the Epom Ad Exchange, set up direct connections with major SSPs and start selling their inventory right away

Instant analytics

We gather analytics in real time and deliver detailed reports to every self-serve account in only 0.1 seconds after the conversion happened. You can also opt for an API integration to ensure accurate statistics at all levels

All top-performing digital ad formats are available

From rewarded videos to native ads to interstitials — we support any ad format that you've ever met on websites and mobile apps

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Advertisers/
App Developers

Buy users, not installs

Your own DSP with targeting options, bidstream data, bidding rules, and instant analytics ensures that you reach and pay only for the right users

Access exclusive traffic in a few clicks

Epom is an advertising ecosystem. All you need to do is connect your DSP to Epom Ad Exchange and then you will be able to access exclusive mobile and in-app inventory that is hard to find elsewhere

Do your media buying in-house

Seamless integration, 30-second setup and ongoing automated optimization — programmatic has never been more effective and simple. With a DSP in your toolbox, you avoid paying middlemen such as ad agencies or networks

Reach your targeted audience with bidstream

Imagine the power of the impression-level data coming from SSPs combined with the data from your BI! You'll discover mobile apps that gather your audience and target their users while separating those who already use your product

Perfect for brand and performance campaigns

We gather analytics in real time and deliver detailed reports to every self-serve account in only 0.1 seconds after the conversion happened. You can also opt for an API integration to ensure accurate statistics at all levels

All top-performing digital ad formats are available

From rewarded videos to native ads to interstitials — we support any ad format that you've ever met on websites and mobile apps

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Get More From Your Media Buying with Unique Features

White-Label your DSP from top to bottom

From self-serve accounts for your partners to the unique identity of your DSP — our White-Label solution is designed to serve your advertising business in many ways

Automate Your KPIs with the Bidding Autopilot

The Bidding Autopilot feature automates performance optimization with a system of bidding rules. With bidding rules, you avoid manual ad campaign management and everyday optimization. They also keep your budget away from underperforming traffic sources

How do the bidding rules work?

Switch on the bidding rules in your ad campaign setup

Choose the advertising goals that you want to achieve like CTR, CPA or CR

The platform analyzes performance driven by every domain

rules 1 rules 2
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Win impressions and not overpay for users

The Bidding Multiplier feature automatically adjusts your bids for specific traffic sources to ensure that you win the impression without overpaying for it. It also guarantees that you win the impression while paying only the second price plus $0.01 for it

How does the Bidding Multiplier work?

$0.95 Your bid
$2.85 Your bid with a Bidding Multiplier (x3) ON
$1.02 Second price
$1.03 You win the impression And pay only $ 1.03 (Second price of $ 1.02 + $0.01)

Need more details?

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Ad Formats Gallery

From banners to stunning videos to native ads — test-drive the variety of the best-performing ad units! All ad formats are available and easily customized for mobile, desktop, and in-app campaigns.

DISPLAY
VIDEO
NATIVE
POP

Want to advertise with a very non-standard creative? It's absolutely possible, just let us know!

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Traffic Quality & Malware Scanning

White Label DSP gives unprecedented transparency and full control of programmatic media buying

forensiq
geoedge
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pricing

Get ready-to-use White Label DSP account with multiple features to simplify the ad serving & ad management

$2000 flat tech fee get started

Our team

We are aimed at making programmatic advertising easy

CEO
Sales ExEcutive
Product manager
Anton Ruin
Sergei Shchelkov
Dmitry Chebakov
CEO
Sales ExEcutive
Product manager

White Label DSP was a brainchild of Sergei Shchelkov, Anton Ruin and Dmitry Chebakov, the online advertising experts with a solid background in media buying. Instead of following the well-trodden path, they found more efficient (and cheaper) ways to multiple clients' ad revenue. As true geeks, they created a White Label DSP for ad tech companies to save time & money on in-house solution development

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